Desktops, laptops, tablets, smartphones — email is everywhere. In 2012, a Marketing Channel and Engagement Benchmark survey polled a variety of small companies who’ve implemented online marketing techniques in their business plans. Around 63% of them listed email marketing specifically as the top practice for achieving the best return on investment. In other words, when…

As important as SEO is to the current landscape of internet marketing, you’re missing some serious business opportunities if you haven’t yet invested in an e-newsletter. Email updates allow for more direct contact with your customers, and keeping them in the loop about your most recent promotions also fosters brand loyalty. With private label email…

With the advent of social media, many might think that email marketing services are old-fashioned. However, reality disagrees. With a strong approach to content, and savvy marketing know how, an email marketing plan has never been a better way to convert more business leads into sales, and to drive more web traffic to your site.…