Archive for October 3rd, 2013

Three Tips for Email Marketing, and Crafting Messages Consumers Actually Want to Read

White label email marketing

Did you know that about 45% of people ended up making at least one purchase last year after receiving a promotional email? The importance of having a great email marketing plan in place can’t be underscored enough.

In terms of sheer involvement, email, along with search, is one of the number one online activities. It gives businesses a direct connection to consumers, yet unlike posted mail, doesn’t require a stamp, and can come with an engaging subject line. Are you hoping to improve your company’s email marketing, but not sure how to do it? Here are three tips for taking your performance to the next level.

1. Creating an Effective Mailing List Users Won’t Unsubscribe From

There are tw

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